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Online CPA Marketing – Lesson 101

Posted on : 15-08-2012 | By : stargaterich | In : Internet_Marketing

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Affiliate CPA marketing is an attractive and easy way to make money online. It works pretty much the same way as Google Adsense except for the fact that instead of being  paid each time someone clicks on  Google sponsored ads,a little bit more work required to qualify for payment.

Making Sense Of Google AdSense

What Is CPA

In a nutshell CPA stands for Cost Per Action.  As an affiliate, you get paid when someone completes an action for instance such as  filling up a survey form, provide contact details in exchange  for free product samples, free ring tones, dating tips and etc.

How Much Can You Earn

The amount of commission depends on various factors. If the product is more expensive you would get paid more.  On the average the pay out is usually  much more attractive compare to Google Adsense for instance fifteen dollars per conversion is quite common and this is so much better than average cost per click (CPC).

The Advantages

The offers can convert very well simply because most of them are very easy to promote and does not involve a lot of sales pitch.  Usually there are plenty of tools and advertising materials that many good advertisers provides to help affiliates convince prospects to sign up.

Take full advantage of  the promotional materials such as high quality graphics, pictures and video to close the deal.  Usually there are different size adverts, banners, text link and etc. Such flexibility allows you to maximize unused corners of any website or blog, you can practically use it anywhere you want, isn’t that wonderful?

Another tip is by including the advertisements in mailings to your list or broadcast to your subscribers but be discrete and not overdo it.  You can also drive traffic to CPA sites using PPC (pay per click ) marketing.

Of course when you use paid search engines such as Google Adwords, you need to factor in the money spend. You got to keep on eye on the metric so as not to overspend on paid traffic.

Commission Versus Conversion

One common mistake that many newbie marketer commit is targeting ads with high commission pay out  in the hope that this will generate high returns. No doubt you should consider the amount of commission  but that is only part of the equation.

You also need to consider other factors such as the competition, market trend and conversion rate. Studies has shown that ads which pays less has much better conversion rate. This is not a hard and fast rule but generally speaking you should not discount all lower paying CPA offers.

What Is A Marketing Campaign

 

Time Limited Campaign

It is important to take note a CPA campaign runs only for a limited period of time so the associated websites will be affected.  You got to be smart to design the websites to make it easy to change the advertisement as and when the campaign is finish. Besides, you can find many niche associated related to  the earlier promotions and quicklystart a new campaign.

Summary

The combination of AdSense and affiliate online CPA marketing can really do you good and bring your  income to the next level.  There are many cost per action networks that you can consider. Just do a Google search for the term “affiliate CPA” , apply to sign up as an affiliate and take action to start making money!

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