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Digital Versus Physical Products – Which Is Better For Affiliates

Posted on : 09-11-2011 | By : stargaterich | In : Internet_Marketing

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The wonderful thing about the Internet is that you can make money by promoting both digital as well as physical products online. Which of these is better for affiliate marketers? Should you focus your Internet marketing efforts on selling ClickBank products or Amazon products presumably if you have time for on only one of them to focus on?

Which of these affiliate network partners (Amazon & ClickBank ) give you better return of investment for the time and effort you need to put into promoting the products? To the experience affiliate marketers, both are equally well established good online source of income to tap into. As a general guideline, promote a product that you like, something that you have knowledge and experience regardless of whether it is digital information or physical item.

ClickBank deals with digital information products or services mainly in the form of digital content that can be delivered to the customer entirely through online. There is no postage and parcel stamps fees to dealt with. Customer usually can immediately download the product or service that they have purchase. Amazon on the other hand offers a wider range of affiliate products, encompassing both physical as well as lesser range of digital products such as eBook, software and online services.

The affiliate commission rate for promoting digital information products such as an eBook is usually much higher compare to a physical item which pay out as low as 6% of the product selling price. It is not unusual for advertisers to offer affiliate commission rate of up to 75% for information products versus 8% for physical items. Many super affiliates and Internet Marketing Gurus make tons of money selling ClickBank products. Thus why would anyone want promote physical products since the commission is far lower compare to marketing digital content?

There are couple reasons people still continue to make money with Amazon. Firstly there are many physical higher price point items that will bring you more commission even though the commission is not high.

For instance, there are many high-end physical items in Amazon that sells for over one thousand dollars or more. Let’s say a massage chair cost two thousand dollars and the commission for it is 10%. You make 200 dollars commission per sale. Digital contents on the other hand usually sells for far less say on the average of 47 dollars. That work out to be 37 dollars per sale for commission rate of 75%.

There are many high cost physical items you can promote from Amazon. Items and goods that you can touch and feel is generally perceived as higher in value and people are usually more willing to invest their money to purchase it. This is one of the main reason why people are willing to pay more for digital content that are delivered in hard copy form such as DVD or hard/soft binding book.

The conversion rate (earnings per click) for promoting physical products are usually much higher compare to software or service products. It is not unusual for experienced marketers to make a successful Amazon product sale for every six to eight pay per clicks (PPC). Good chances are that if you implement the right techniques and strategy, you can realistically achieve very good conversion rate.

Your chances of profiting from Clickbank is good if you promote hot selling products, digital contents that are new or just being released recently (less than 3 months) to the market where there are lots of hypes and anticipations. It is not unusual for the demand and popularity of most software products to decline rapidly within a year or so. The popularity of physical products usually last longer compare to digital information items such as software utilities.

Unlike software products which usually becomes obsolete due to fast paced change of the Internet marketing technology, the value of physical goods are more lasting so to speak. For instance, an effective eczema itch relieve cream will continue to be a good product that will continue to be well sought after and in high demand so long as the product is available in the market for as long as there are eczema sufferers.

In summary, there is no doubt that the Internet provides tremendous opportunity for affiliate marketers, both the advertisers and publishers to create wealth. Ultimately the choice is yours, you couldn’t go wrong with either of these two major affiliate programs namely ClickBank or Amazon, it is a matter of personal preferences and with the right strategy and technique you can be successful promoting both digital as well as physical goods.

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New Clickbank Promotional Guidelines

Posted on : 30-10-2011 | By : stargaterich | In : Internet_Marketing

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Clickbank is one of the most popular and largest affiliate program network. It is very easy for you promote any of its product as an affiliate marketer. Recently a new promotion guidelines has been released. It is important for you to check it out so as to ensure you don’t do anything that’s against its policy.

You will be presented with the Clickbank Promotion Guidelines checklist when you log into the site. You have to agree to abide by the terms and conditions by ticking the check-box. You risk getting your account into trouble if you violate any of the terms listed.

I think it is good that more affiliate program networks are making efforts to protect the rights of consumers. No doubt there are many digital online product sellers whose actual products do not perform or live up to the expectations as that of advertised in the affiliate product sales page. False testimonials, phantom or fake screen shots and misleading product information are but some of the factors that cause buyers to lose trust with affiliate networks.

Here is another thing that affiliate marketers should avoid as it only serves to annoy people. I am sure that some of you might have noticed that when you type the product keyword phrase into the search engine, high chances are that the search engine result page will include links with tags such as “XXXX scam”, “XXXX scams” or something like of that nature.

Such links usually brings you to the sales page of the product or to a landing page which tries to promote the product. No information pertaining to ‘scam” or whatsoever is found in such sites. Truth to be told, this is one popular Internet Marketing technique use by many to improve their website search engine ranking position. What they do is that they try to register a domain name with the product name they wish to promote.

For instance, you wish to promote a product say “XXX”. The easiest way to get your website index quickly by the search engine is by registering a domain name “XXX.com”, “XXX.net”, ‘XXX.org” and so forth. If all these domain names are taken, you can try to make a twist by trying with “XXXSCAM.com”, “XXXSCAM.net” or “XXXSCAM.org” and so forth.

This is exactly what you get when you search for the product name. Google does not penalize any site which promotes the product even though the meta tag or the domain name of the site contains the “scam” keywords. I have no concerns with it but it is really annoying. I wouldn’t use such technique myself but I guess it is part and parcel of Internet marketing strategy.

Even though Clickbank is just a middle party between the publisher (affiliate marketer) and product seller (advertiser), it is important for it to protect the end buyer’s interest. Customer service and reputation for that matter are critical factors that will ultimately make or break a business.

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How To Find Quality ClickBank Products

Posted on : 17-10-2011 | By : stargaterich | In : Internet_Marketing

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A common dilemma faced by many novice affiliate Internet Marketers pertains to what ClickBank products to promote? There are hundreds of products in ClickBank and it is important for you to find those of quality and which will give us the best return of investment (ROI).

Before you get to the key question of how to find quality ClickBank products, let’s revisit and understand what affiliate marketing is all about. After all, ClickBank is one of the biggest market place that you can and ought to sign up as an affiliate. You are leaving money on the table so to speak if you are not involved with ClickBank.

Affiliate marketing is an attractive method particularly for Internet marketing newbie to start with. You can realistically generate some sideline income for your site through this business model. Promoting affiliate products is a great introduction and start to the world of e-commerce. Many people has achieved financial freedom and went on to become millionaires through it.

There are no complex formulas or secret techniques to create true wealth using this online money making approach. The more traffic that drop by your site, the greater your chances will be at creating an excellent income and that’s all to it. You don’t need to create your own products or do any hard selling through your site. You don’t need worry about payment processing, refunds, customer support and etc.

Simply focus your efforts on getting or diverting targeted traffic from your site to the affiliate product sales page and you are more or less done with your marketing campaign for that product. The more popular the product and the better the sales page, the highest chance for the sales deal to be closed.

An affiliate marketing program involved a company that offers to either pay you a certain amount of commission for either a click through from your website, or a set amount for visitors signing up, or even a percentage of a purchase made by visitors as a result of being referred from your site. You can promote either affiliate digital as well as physical products.

A typical well established company that you can sign up with to promote physical products is no other than Amazon. It is one of the largest marketplace with a variety of physical as well as digital products to choose from to promote in your site. eBay is another reputable company that offers affiliate marketing programs.

Clickbank is one of the best digital marketplace that you can sign up for as an affiliate to promote digital information products. Believe it or not, there are some top super marketers that earn up as much as up to US100k per month promoting Clickbank products!.Ewen Chia, known as the world number one super affiliate does just that!.

Moreover, even if visitors don’t make a purchase immediately, a lot of programs offer cookie duration, consisting of 30 – 90 days. What this means, is that as long as the visitors have the cookie in their cache, you’ll still receive a profit from any sales generated eventually.

Don’t get the wrong notion that you can make quick and fast money online through with this method. Even though it is a proven money making model, you still have to put focus and efforts to pick the right product, build targeted traffic to your site and then to refer them to the affiliate product sales page.

It is not surprising that the majority amount of time in maintaining your website will be searching and implementing affiliations with various companies align with your interest, experience and expertise. No doubt there’s huge opportunity and potential to make money via affiliate marketing, you have to take the time to search for the right programs that gives you the higher ROI (return on investment).

Affiliate tracking can also be a problem. Once you have applied to become an affiliate for a company, they’ll usually supply you with a personalized link or code. It’s very important that you implement this code into your page correctly, or you may be sending visitors to the company without you receiving any profit from the sales.

So lets get back to the question on what to consider and how to find quality ClickBank products? First thing first you need to understand what CB product ranking is all about. There are so many ClickBank products to consider thus you should do some research to consider only those that meet your expectations in terms of competition, earnings per sale and etc.

It takes time and experience for you to figure out what affiliate products to promote however you need not fret about it. There are many Internet marketing tools that helps you to choose quality products which will earn you higher commision. One such tool is CBSurge and it is free!. Go ahead to download and install in on your computer. You won’t be dissapointed with this tool, I assure you!

Affiliate Marketing can be a very lucrative business. Many affiliate marketing associates make good income online. Begin by selecting the right affiliate program for you and get to work directing traffic to your website. Remember more traffic equals more sales.

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